Posted inWeb Development
Content management system is being now widely used for publishing, creating, editing and archiving electronic text. Actually, it is above and all a computer application system that allows its user to make necessary changes in content without relying on external assistance all the time. In short, CMS has ushered a revolution in the field of web development by facilitating the task of adding or modifying content in a website. However, most of us have a common notion that CMS and search engine optimization are two contradictory concepts but the fact is just the different. Modern content management systems are much advance as compared to their previous versions. They now have more advance features, which have made them search engine friendly as well as user friendly.
Choosing the Right CMS
Static website has become a rarity in the online industry as it does not allow a user to make necessary changes in its content if he does not have professional exposure in this domain. However, you can break free from this limitation by integrating a content management system in your website. Mambo, Joomla, WordPress, Drupal etc are some of the popular content management systems that are available for free online. However, you need to check out some basic SEO issues that are intrinsically associated with updating content in CMS:
Custom HTML Tags
Most of the search engine friendly CMS offers some flexibility of using HTML tags. You have to make sure that you can use some common HTML tags such as tags for subheadlines or headline and “nofollow” tags for links. Besides, you need to make sure that your chosen CMS will allow you to make some changes in the HTML manually. You need to make sure that you can access built-in features of your CMS without facing any hassle.
Anchor Text Flexibility
Internal linking of anchor text is a vital issue that you should give utmost attention while choosing a CMS for your website. A SEO friendly CMS should offer this flexibility at any cost.
A poor category structure is as worthless as poorly formed URL. The accessibility of pages should not be limited just because a CMS does not have that flexibility. In order to avoid this situation, you need to opt for a CMS that offers customizable navigation panels.
It is a fact that most of the CMS does not have this crucial feature, which often plays a critical role in the optimization of a website. 301-redirect is indispensable for those pages, which are being removed or are expired temporarily or permanently.
If your website is getting a large volume of traffic on regular basis, you should opt for a CMS, which offers caching options. If your CMS does not have this feature, you are on the verge of loosing media attention because connection error is bound to occur in such situation.
No longer you will have to bear with dynamic URLs. Most of the content management systems are now offering a unique chance to create keyword rich static URL. Be sure check out this feature before making a final decision.
These are some of the issues that you should consider carefully before choosing the perfect SEO friendly CMS for your website.