While site designing and development you need to take care of a number of things. You have to create best possible impact on your site visitors and at the same time you have to create a technically sound site.

Some of the basic features of web development are mentioned here. If you are planning to design a website on your own then you can check with the following points:

• Being Original: Originality counts a lot. You can not afford to create a negative impression on your online visitors by simply revamping an existing popular site. If the first impression is not good then you are sure to lose innumerous returning visitors and prospective customers.
• Site Validation: Do not forget to check your site with an HTML validator so that it can detect the errors the developers might have overlooked. For smooth functioning a site has to follow the standards set by World Wide Web Consortium and the validator will help you to check whether the site abides by these standards. Also do not forget to run your site in the major web browsers to check browser compatibility.
• CSS and HTML: During web designing try to avoid errors as much as possible. Many developers later find it difficult to change the details of website. It is always better to use separate style sheets as editing the site becomes easier.
• Color Combination: For creating the right effect choose proper color combination. The font color has to compliment with background color of the site or else it will be difficult for a visitor to read the content.
• Banner and Online Ads: It will not be a very nice idea to put up ads all over your site’s pages. This will cause distraction to your readers. Though online ads generate good revenue but they should be added professionally and with care.
• Page Indexing: When you add your site to the major search engines it is advisable if you do it manually instead of using automatic systems. Manual addition of the site is effective as search engines can track automated additions.